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Archives of Business Research – Vol. 10, No. 8

Publication Date: August 25, 2022

DOI:10.14738/abr.108.12916. Ferreira, N. R. (2022). Untangling the Inefficiency of Hotel Industry: The Portuguese Teixeira Duarte Hotel Chain Analysis. Archives

of Business Research, 10(8). 133-140.

Services for Science and Education – United Kingdom

Untangling the Inefficiency of Hotel Industry: The Portuguese

Teixeira Duarte Hotel Chain Analysis

Nuno Rafael Ferreira

IBS-ISCTE IUL, Quantitative Methods, Lisbon, Portugal

ABSTRACT

In this study the technical efficiency was analyzed for four hotels of the Teixeira

Duarte Group - a renowned Portuguese hotel chain. An efficiency ranking was

established for these four Portuguese hotels units using Stochastic Frontier

Analysis. This methodology allowed discriminating between measurement error

and systematic inefficiencies, enabling the identification of the main inefficiency

causes. The results showed that distance to the airport and higher price of

accommodations promote efficiency. Additionally, hotels with many standard

rooms and sea views are likely to achieve higher levels of efficiency. These results

should be carefully considered when aiming at improving hotel's efficiency,

especially in Portuguese units with similar typology and location of the ones

considered in this analysis.

Keywords: Hotel industry; Efficiency; Stochastic Frontier Analysis (SFA)

INTRODUCTION

The tourism industry has great strategic significance for the Portuguese economy due to its

capability to generate wealth and create employment opportunities [1]. This is an economic

sector where Portugal has clear competitive advantages due to the existing high-quality

infrastructures, highly qualified human resources, natural diversity and pristine environments.

Portugal has exceptional resources in terms of geographic location, temperate climate, security,

historical and cultural heritage, high-quality beaches, biological variety (of species and

environments), and a highly competitive quality coastal touristic development.

According to [2], the Portuguese touristic market is highly segmented, with hotel groups

owning 63.8% of integrated housing units, while the remaining 36.2% belong to independent

entrepreneurs.

The hotel sector is an essential component of the tourism industry, challenged by a competitive

atmosphere managed by different pressure factors and driven by supply and demand ([3]-

GDFHTS/2010, 2010).

Teixeira Duarte (TD), a renowned Portuguese hotel chain, was founded in 1921 as a family

company and today is one of the largest Portuguese economic groups. Teixeira Duarte has a

successful trajectory established through sustainable growth in the civil construction sector.

Expanding the hotel industry in Portuguese-speaking countries consolidates its privileged

financial situation. In fact, outside Portugal, there are TD Hotels in the main cities of Angola and

Mozambique. In contrast, in Portugal, its central hotels are located in the southern region of the

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Archives of Business Research (ABR) Vol. 10, Issue 8, August-2022

Services for Science and Education – United Kingdom

Algarve region. However, several units can also be found on the coast of Alentejo (Southwest

coast) and in the centre area of the country.

(see Teixeira Duarte in the World in the homepage of Teixeira Duarte, 2016).

Despite the competitiveness and excellence displayed by the Group, it is essential to guarantee

that performance levels are improved or at least maintained. In fact, for management purposes,

maintaining efficiency involves using scarcer inputs and producing additional outputs. It also

means performing the assigned roles and preventing possible inaccuracies that can impede the

progress of industry.

In this context, this study aims to analyze the efficiency of the four TD Group hotel units based

in Portugal, namely: The Lagoas Park Hotel, the Sinerama Aparthotel, the Eva Hotel and the

Oriental Hotel, to identify factors affecting efficiency and analyze what must be altered to

promote better performances.

LITERATURE REVIEW

The efficiency analysis within the touristic hotel sector has been widely studied over the years.

Among available literature on this subject, the Stochastic Frontier Analysis (SFA) methodology

must be emphasized as a systematic approach. Authors such as [4]analyzed the estimation of

the managerial efficiency of 48 hotels in the USA during 1994. In a subsequent paper,[5] applied

both Data Envelopment Analysis (DEA) and SFA to estimate the efficiency of 31 corporate travel

management departments. Also, [6] used a one-stage SFA approach to analyze the technical

efficiency of 66 international hotels in Taiwan from 1992 to 2002 and incorporated the

Malmquist productivity index in the results. Likewise, [7] examined the cost efficiency of 55

international hotels in Taiwan using an SFA model.

The use of the SFA approach can be found in many other studies and is often combined with

different methodologies (e.g.[6];[8-10].

Different perspectives can drive the approaches to hotel industry efficiency analysis. For

example, [11] analyzed other tourist markets and the relationship between the hotel industry

and its macroeconomic contribution, e.g.[12-16]. Concerning the Portuguese hotel industry, the

efficiency analysis has been addressed by different approaches, primarily by Barros

(e.g.[17];[18];[19-20]; [21-22]and [23]).

TEIXEIRA DUARTE (TD) GROUP

The Teixeira Duarte Group currently employs more than 13,000 workers. It operates in 16

countries in seven different sectors: construction, concessions and services, Real Estate, hotel

services, distribution, energy, and automobile.

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Ferreira, N. R. (2022). Untangling the Inefficiency of Hotel Industry: The Portuguese Teixeira Duarte Hotel Chain Analysis. Archives of Business

Research, 10(8). 133-140.

URL: http://dx.doi.org/10.14738/abr.108.12916

Table 1 - The main indicators of Teixeira Duarte Group's business (the book values are

expressed in million euros. Total Equity includes non-controlled interests)

In non-consolidated terms, and in order to provide an overall view of the total activity of the

TD Group during 2014, we disclose that its operating income in the Construction sector

reached the total value of 1,027,221€, reflecting an overall slight decrease of 0.7% regarding

2013 (source: TD Annual Reports (2012, 2013, 2014)).

Disregarding new contracts that may arise, the Group has already assured business levels in

the construction sector for the foreign markets, which, despite the current adverse

circumstances of the domestic market, achieve 904,808€ for 2015; 649€ for 2016; and

339,281€ for 2017 (source: TD Annual Reports).

After the first experience in 1974 in the Algarve, the Teixeira Duarte Group resumed its activity

in the Hotel Services sector in the 1990s in Sines and currently operates 10 hotels, four of which

are located in Portugal, three in Angola and three in Mozambique, covering a total of 2,908 beds

and 1,465 rooms. TD Group's services are based on Tradition, Quality, Comfort and Kindness

(see hotel services from TD homepage, 2016).

Table 2 – Location (city and country) of the hotels of the Teixeira Duarte (TD) Group

Eva Hotel (4 star hotel) is acknowledged as a quality benchmark in Faro, both for leisure and

business stays. The hotel was recently renovated to be architectonically integrated into Faro's

historical and commercial downtown area. The Oriental Hotel, with a characteristic oriental

style, is situated in one of the most popular sun and sea Portuguese touristic destinations. The

Lagoas Park Hotel (4-star hotel) is located in one of the largest business centres of the country,

providing all conditions needed for business meetings and for leisure, given its congress centre

and its privileged location, fairly close to the beaches of Cascais, to Sintra, as well as to several

other interesting touristic sites. Sinerama Hotel (3 star hotel) is located in Bay of Sines, in the

vicinities of the Castle of Sines, and of the Vasco da Gama Museum. The hotel provides a family

and quiet environment (www.tdhotels.com/pt).

Business Indicators (Teixeira Duarte Group) 2010 2011 2012 2013 2014

Average number of workers 13036 11182 10853 12011 13261

Turnover 1380 1200 1383 1581 1680

Operating income 1445 1263 1440 1630 1716

Net debt 1067 927 990 1176 1293

Total equity 562 333 326 361 485

Total net assets 2721 2753 2767 2779 2954

Year

Hotels in Africa Hotels in Portugal

Angola Mozambique

Hotel Alvalade, Luanda Hotel Avenida, Maputo Hotel Eva, Faro

Hotel Baía, Luanda Hotel Tivoli Maputo, Maputo Hotel Oriental, Portimão

Hotel Trópico, Luanda Tivoli Hotel Beira, Beira Lagoas Park Hotel, Oeiras

Sinerana, Sines