The Open Innovation Strategies towards Learning Effectiveness in Education Industry: with Special Reference to Sri Lanka
DOI:
https://doi.org/10.14738/abr.78.6938Keywords:
open innovation, education strategies, Sri Lanka, learning effectivenessAbstract
Digital transformation is a significant disruptor in education industry. Growing concerns arise in terms of adoption of technology by education industry due to disruption. The current study is focused to assess the adoption of open innovation strategies to learning effectiveness in education industry with special reference to Sri Lanka. The study consisted of 115 respondents studying in various disciplines in a range of programs such as Diploma, HND, Degree and Postgraduate programs. The participation in the experiment by the each unit was voluntary and no monetary reward was offered for taking part. The learning effectiveness was measured using portfolio - dossier profile developed by O’Neil and Wright. The empirical evidence support the hypothesis indicating a positive correlation to exist. The study reveals that the Sri Lankan education industry institutions should make use of open innovation strategies in for effectives in learning performance of students. The results of the study offer implications for industry players to rethink about their educational offerings and to consider the way in which the entire business model is organized. Thus, the players in the industry must incorporate a curriculum that facilitate active learning strategies to use by learners. Further, the institution should make use of new technology, facilitate the ability of a learner to set the learning pace and make the learner understand the outcomes of learning at the beginning of his or her learning for improved learning effectiveness.
References
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Chesbrough, H., & Bogers, M. (2014). Explicating Open Innovation: Clarifying an Emerging Paradigm for Understanding Innovation.
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Hil, C., Jones, G., & Schilling, M. (2014). Strategic Management: Theory: An Integrated Approach. Boston: Cengage Learning.
Iskenderoglu, M., Iskenderoglu, T., & Palanci, M. (2012). Opinion of teaching staff in distance education systems, regarding the assessment and evaluation process. Elsevier, Vol. 46, pp. 1-5.
Jayatilleke, B., & Gunawardena, C. (2016). Cultural perceptions of online learning: transnational faculty perspectives. Asian Association of Open Universities Journal, Vol. 11(Issue. 1), pp.50-63.
Kinshuk, & Kumar, V. (2018). Advancing learning through smart learning analytics: a review of case studies. Asian Association of Open Universities Journal, Vol. 13(Issue. 1), pp.1-12.
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Nanayakkara, C. (n.d.). A Model of User Acceptance of Learning Management Systems: a study within Tertiary Institutions in New Zealand.
Nichter, S., & Goldmark, L. (2011). Small firm growth in developing countries. World Development, Vol. 37(Issue. 9), pp. 1453-1464.
Noble, C., Sinha, R., & Kumar, A. (2002). Market orientation and alternative strategic orientations: a longitudinal assessment of performance implications. Journal of Marketing, Vol. 66(Issue. 4), pp. 25-39.
Nunnally, J. (1978). Psychometric theory (2nd Edition ed.). New York: McGraw-Hill.
Porter, M. (1985). Competitive Strategy. New York, NY: The Free Press.
Porter, M., & Kramer, M. (2002). The competitive advantage of corporate philanthropy. Harvard Business Review, Vol. 80(Issue. 12), pp. 56-68.
Quinsee, S., & Bullimore, A. (2011). Creating the strategic learning environment at City University London. Campus-Wide Information Systems, Vol. 28(Issue. 4), pp.275-288.
Reich, R. (1987). Reconsidered: the team as hero. Harvard Business Review, Vol. 65(Issue. 3), pp. 77- 83.
Saludadez, J. (2015). Accomplishing Education in Open Universities through the Agency of Digital Media. Asian Association of Open Universities Journal, Vol. 10(Issue. 2), pp.67-79.
Sarantakos, S. (1996). Social Research. South Melbourne: Macmillan Education Australia Pvt Ltd.
Schiffman, L. G., & Callow, M. (2004). Sociocultural meanings in visually standardized print ads. European Journal of Marketing, pp 1113.
Shane, S., & Ulrich, K. (2004). Technological innovation, product development entrepreneurship in management science. Management Science, Vol. 50(Issue. 2), pp. 133-145.
Song, M. X., & Parry, M. E. (1998). A cross-national comparative study of new product development processes: Japan and the United States. Journal of Marketing, Vol. 61(Issue. 2), pp. 1-18.
Suhendi, A., & Purwarno. (2018). Constructivist Learning Theory: The Contribution to Foreign Language Learning and Teaching. ResearchGate, Vol. 1(Issue. 1), pp. 87-97.
Tavukcu, T., Arap, I., & Özcan, D. (2011). General overview on distance education concept. Elsevier, Vol. 15(Issue. 1), pp. 1-6.
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Wong, Y., Zeng, J., & Ho, C. (2016). Trends in open and distance learning research: 2005 vs 2015. Asian Association of Open Universities Journal, Vol. 11(Issue. 2), pp.216-227.
Xin, Y., Zuo, X., & Huang, Q. (2018). Research on the construction of seamless learning platform based on open eduaction. Asian Association of Open Universities Journal, Vol. 13(Issue. 1), pp.88-99.
Zajonc. (1968). Attitudinal Effects Of Mere Exposure. Journal of Personality and Social Psychology Monograph Supplement, pp. 1-27.
Zajonc, R. B. (1980). Feeling and Thinking. American Psychologist, pp. 151-175.
Zhou, K., Yim, C., & Tse, D. (2005). The effects of strategic orientations on technology and market-based breakthrough innovations. Journal of Marketing, Vol. 69(Issue. 2), pp. 42-60.
Zhu, C., & Qi Wei, X. (2017). The Design of Blended Learning Model Based on Cloud Classroom. International Symposium on Educational Technology, 77-79.
Adam, S., Nel, D., Adam, S., & Nel, D. (2009). Blended and online learning: student perceptions and performance. Interactive Technology and Smart Education, Vol. 6(Issue. 3), pp.140-155.
Aljohani, M. (2017). Principles of “Constructivism” in Foreign Language Teaching. Journal of Literature and Art Studies, Vol. 7(Issue. 1), pp. 97-107.
Almusharraf, N. (2018). English as a foreign language learner autonomy in vocabulary development: Variation in student autonomy levels and teacher support. Journal of Research in Innovative Teaching & Learning, Vol. 11(Issue. 2), pp.159-177.
Bean, J. (2011). Engaging Ideas: The Professor’s Guide to Integrating Writing, Critical Thinking and Active Learning in the Classroom. San Francisco, CA.: Jossey Bass.
Bornstein, R., & D'Agostine, P. (1992). Stimulus REcognition and the Mere Exposure Effect. Journal of Personality and Social Psychology, pp 545.
Bozkurt, A., Akgun-Ozbek, E., Yilmazel, S., Erdogdu, E., Ucar, H., Guler, E., . . . Aydin, C. (2015). Trends in distance education research: a content analysis of journals 2009-2013. International Review of Research in Open and Distributed Learning, Vol. 16(Issue. 1), pp. 330-363.
Buhalis, D. (2000). Marketing the competitive destination of the future. Tourism Management, Vol. 21(Issue. 1), pp. 97-116.
Burden, K., & Kearney, M. (2017). Investigating and critiquing teacher educators’ mobile learning practices. Interactive Technology and Smart Education, Vol. 14(Issue. 2), pp.110-125.
Business Wire. (2018). Student Spending on College Textbooks Declines for Third Consecutive Year. Retrieved Feb 20, 2019, from https://www.businesswire.com/news/home/20180827005520/en/Student-Spending-College-Textbooks-Declines-Consecutive-Year
Chan, K., Satterfield, T., & Goldstein, J. (2012). Rethinking ecosystem services to better address and navigate cultural values. Ecological Economics , Vol. 74, pp. 8-18.
Cheng, T. (2013). Applying networked learning to improve learner interactions: A new paradigm of teaching and learning in ODL. Asian Association of Open Universities Journal, Vol. 8(Issue. 2), pp.67-85.
Chesbrough, H., & Bogers, M. (2014). Explicating Open Innovation: Clarifying an Emerging Paradigm for Understanding Innovation.
Chew, E., Jones, L., & Wordley, S. (2018). “Flipping or flapping?” investigating engineering students’ experience in flipped classrooms. On the Horizon, Vol. 26(Issue. 4), pp.307-316.
Cioe, E., Fant, A., & Messman, A. (2017). Education Theory made Practical: Social Constructivism. International Clinician Educators Blog.
Cooper, R. (1985). Overall corporate strategies for new product programs. Industrial Marketing Management, Vol. 14(Issue. 3), pp. 179-1.
Cooper, R., & Kleinschmidt, E. (1994). Determinants of timeliness in product development. Vol. 11(Issue. 5), pp. 381-396.
D’Souza, J., & Moore, T. (2017, August 16). Education in Sri Lanka. Retrieved from www.wenr.wes.org: https://wenr.wes.org/2017/08/education-in-sri-lanka
Daouk, Z., Bahous, R., & Bacha, N. (2016). Perceptions on the effectiveness of active learning strategies. Journal of Applied Research in Higher Education, Vol. 8(Issue. 3), pp.360-375.
Downes, S. (2007). Models for Sustainable Open Educational Resources. Interdisciplinary Journal of Knowledge and Learning Objects, 1-16.
Garrison, D., & Vaughan, N. (2013). Institutional change and leadership associated with blended learning innovation: Two casestudies. The Internet and Higher Education, Vol. 18, 24-28.
Gatignon, H., & Xuereb, J. (1997). Strategic orientation of the firm and new product performance. Journal of Marketing Research, Vol. 34(Issue. 1/2), pp. 77-90.
Gunasekaran, A., Patel, C., & McGaughey, R. (2004). A framework for supply chain performance measurement. International Journal of Production Economics, Vol. 87(Issue. 3), pp. 333-347.
Gupta, A., & Govindarajan, V. (2000). Knowledge management’s social dimension: lessons from nucor steel. Strategic Management Journal, Vol. 21(Issue. 4), pp. 473- 496.
Hannafin, M., Land, S., & Oliver, K. (1999). Open Learning Environments: Foundations, Methods and Models. Mahwah, New Jersey: Lawrence Erlbaum Associates, Publishers, .
Hautz, J. (2018). Enhancing strategy effectiveness: How openness can help. Strategic Direction, Vol. 34(Issue. 1), pp.25-27.
Heidi, Tan, Y.-J., & Neo, M. (2015). Exploring the use of authentic learning strategies in designing blended learning environments: A Malaysian experience. Journal of Science & Technology Policy Management, Vol. 6(Issue. 2), pp.127-142.
Henry, H., Marco, K., & Rob, K. (2013). Toward a learner-centered system for adult learning. Campus-Wide Information Systems,, Vol. 31(Issue. 1), pp. 2-13.
Hiew, F., & Chew, E. (2016). Seams remain in seamless learning. On the Horizon, Vol. 24(Issue. 2), pp. 145-152.
Hil, C., Jones, G., & Schilling, M. (2014). Strategic Management: Theory: An Integrated Approach. Boston: Cengage Learning.
Iskenderoglu, M., Iskenderoglu, T., & Palanci, M. (2012). Opinion of teaching staff in distance education systems, regarding the assessment and evaluation process. Elsevier, Vol. 46, pp. 1-5.
Jayatilleke, B., & Gunawardena, C. (2016). Cultural perceptions of online learning: transnational faculty perspectives. Asian Association of Open Universities Journal, Vol. 11(Issue. 1), pp.50-63.
Kinshuk, & Kumar, V. (2018). Advancing learning through smart learning analytics: a review of case studies. Asian Association of Open Universities Journal, Vol. 13(Issue. 1), pp.1-12.
Lu, J., Gabriel, A., Vecchi, & Reichler, T. (2007). Expansion of the Hadley cell under global warming. Geographical Research Letters, Vol. 34, pp. 1-5.
Miles, A., Matthews, B., Wilson, M., & Brickley, D. (2005). SKOS core: simple knowledge organisation for the web. Paper presented at the International Conference on Dublin Core and Metadata.
Ministry of Higher Education. (2018, March 4). www.mohe.gov.lk. Retrieved from Non-State Higher Education Division: http://www.mohe.gov.lk/index.php/en/about-ministry/divisions-of-the-ministry/non-state-university-division
Montoya-Weiss, M., & Calantone, R. (1994). Determinants of new product performance: a review and meta-analysis. Journal of Product Innovation Management, Vol. 11(Issue. 5), pp. 397- 417.
Nanayakkara, C. (n.d.). A Model of User Acceptance of Learning Management Systems: a study within Tertiary Institutions in New Zealand.
Nichter, S., & Goldmark, L. (2011). Small firm growth in developing countries. World Development, Vol. 37(Issue. 9), pp. 1453-1464.
Noble, C., Sinha, R., & Kumar, A. (2002). Market orientation and alternative strategic orientations: a longitudinal assessment of performance implications. Journal of Marketing, Vol. 66(Issue. 4), pp. 25-39.
Nunnally, J. (1978). Psychometric theory (2nd Edition ed.). New York: McGraw-Hill.
Porter, M. (1985). Competitive Strategy. New York, NY: The Free Press.
Porter, M., & Kramer, M. (2002). The competitive advantage of corporate philanthropy. Harvard Business Review, Vol. 80(Issue. 12), pp. 56-68.
Quinsee, S., & Bullimore, A. (2011). Creating the strategic learning environment at City University London. Campus-Wide Information Systems, Vol. 28(Issue. 4), pp.275-288.
Reich, R. (1987). Reconsidered: the team as hero. Harvard Business Review, Vol. 65(Issue. 3), pp. 77- 83.
Saludadez, J. (2015). Accomplishing Education in Open Universities through the Agency of Digital Media. Asian Association of Open Universities Journal, Vol. 10(Issue. 2), pp.67-79.
Sarantakos, S. (1996). Social Research. South Melbourne: Macmillan Education Australia Pvt Ltd.
Schiffman, L. G., & Callow, M. (2004). Sociocultural meanings in visually standardized print ads. European Journal of Marketing, pp 1113.
Shane, S., & Ulrich, K. (2004). Technological innovation, product development entrepreneurship in management science. Management Science, Vol. 50(Issue. 2), pp. 133-145.
Song, M. X., & Parry, M. E. (1998). A cross-national comparative study of new product development processes: Japan and the United States. Journal of Marketing, Vol. 61(Issue. 2), pp. 1-18.
Suhendi, A., & Purwarno. (2018). Constructivist Learning Theory: The Contribution to Foreign Language Learning and Teaching. ResearchGate, Vol. 1(Issue. 1), pp. 87-97.
Tavukcu, T., Arap, I., & Özcan, D. (2011). General overview on distance education concept. Elsevier, Vol. 15(Issue. 1), pp. 1-6.
Wang, Y., Wang, H., & Shee, D. (2007). Measuring e-learning systems success in an organizational context: Scale development and validation. . Computers in Human Behavior, Vol. 23(Issue. 4), pp. 1792-1808.
Wong, Y., Zeng, J., & Ho, C. (2016). Trends in open and distance learning research: 2005 vs 2015. Asian Association of Open Universities Journal, Vol. 11(Issue. 2), pp.216-227.
Xin, Y., Zuo, X., & Huang, Q. (2018). Research on the construction of seamless learning platform based on open eduaction. Asian Association of Open Universities Journal, Vol. 13(Issue. 1), pp.88-99.
Zajonc. (1968). Attitudinal Effects Of Mere Exposure. Journal of Personality and Social Psychology Monograph Supplement, pp. 1-27.
Zajonc, R. B. (1980). Feeling and Thinking. American Psychologist, pp. 151-175.
Zhou, K., Yim, C., & Tse, D. (2005). The effects of strategic orientations on technology and market-based breakthrough innovations. Journal of Marketing, Vol. 69(Issue. 2), pp. 42-60.
Zhu, C., & Qi Wei, X. (2017). The Design of Blended Learning Model Based on Cloud Classroom. International Symposium on Educational Technology, 77-79.
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Published
2019-08-25
How to Cite
Gunarathne, I. (2019). The Open Innovation Strategies towards Learning Effectiveness in Education Industry: with Special Reference to Sri Lanka. Archives of Business Research, 7(8), 250–264. https://doi.org/10.14738/abr.78.6938
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